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Review Keywords Analysis

  1. US
  2. TX
  3. Fort Worth
SUMMARY   Services Excellence Summary

P&K Research relies on the voices of its testers to express today's consumer opinions. These opinions are crucial in helping companies develop new products. P&K Research's mission is to help clients grow year-after-year by providing actionable consumer insight through cutting edge research methods, superb study design, impeccable field execution, and insightful analysis. P&K Research was founded in 1957 by sensory and marketing pioneers. It offers every service and facility needed for packaged goods, advertising agencies, and service companies. Beverley J.Kroll (BS, MA) and David R. Peryam (Ph.D), were laying foundations for consumer testing science long before the founding of their company. They were both pioneers in sensory research and the research they did for government agencies and private companies is the basis of modern practice marketing research.

 

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Reputation Change over time

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Pros & Cons

PROS
friendly staff (3)
great experience ... (2)
great place (2)
very organized (1)
staff is friendl ... (1)
awesome place (1)
very efficient (1)
great people (1)
very professiona ... (1)
best place (1)
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Cons
not organized (1)
rude (1)
unprofessional (1)
waste your time (1)
delayed (1)
P&K Research Reviews: 54. Average Rating: 4.6
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