1. Positive reviews for REI Santa Monica highlight the helpful and friendly staff at the bike shop, with customers appreciating the quick and efficient service received. Visitors also mention the cleanliness of the store and the enjoyable interactions with the knowledgeable employees. 2. Unique facts about REI include its establishment in 1938, with a commitment to providing the finest outdoor equipment and clothing. The company emphasizes a love for nature and sports, encouraging customers to share their adventures and inspiring stories. REI is not just a store but an investment in the conservation of nature, catering to both novice outdoor enthusiasts and experienced athletes. 3. REI's specialty lies in offering a wide range of outdoor clothing and equipment for various activities such as camping, hiking, skiing, snowboarding, and biking. The Santa Monica location, conveniently situated near popular attractions like the 3rd Street Promenade, provides services and gear to help outdoor enthusiasts prepare for their next adventure. The bike shop specifically offers services to keep customers riding smoothly on roads and trails throughout the year.