At The Diamond Ring Company, customers can expect exceptional service and a wide selection of high-quality diamonds and fine jewelry. With showrooms in northern California, they have the largest jewelry inventory in the area. The company is known for sourcing their diamonds directly from trusted vendors in South Africa, Russia, India, and Israel, eliminating the need for a middle man and allowing customers to save money. They also offer a range of high-end watch brands and pre-owned timepieces. The knowledgeable and dedicated associates at The Diamond Ring Company are committed to providing education and guidance throughout the jewelry shopping experience. Unique Facts about The Diamond Ring Company: 1. Established in 2003, they have been a trusted authority in the Bay Area's jewelry community for over 18 years. 2. They design and create much of their diamond jewelry in-house. 3. The company carries a variety of diamond shapes and sizes to cater to every customer's preference. The Diamond Ring Company's Specialty: The specialty of The Diamond Ring Company lies in their expertise in sourcing quality diamonds and providing exceptional customer service. They are dedicated to ensuring that customers have a memorable and enjoyable experience when shopping for fine jewelry. Their commitment to education sets them apart, as their associates are passionate about guiding customers through the process and helping them make informed decisions. Overall, The Diamond Ring Company is a reputable jeweler in the Bay Area, offering a vast selection of diamonds, fine jewelry, and high-end watches. With their commitment to sourcing quality diamonds and providing exceptional customer service, they have established themselves as a trusted authority in the local and international jewelry communities.